Even though the baby boomers generation was responsible for the most of the technology that led to computers becoming an indispensable part of our lives,they were a little slow to really come to terms with them.
They were the generation that was expected to actually make a transition from the old ways such as pen and paper to the new, vastly different world of everything being done by computer and then later online.
There is no doubt, however, that they now seem to have taken the bull by the horns and have fully gotten to grips with the technology available to them,more than any generation they have been prepared to allow it to completely revolutionize their lives.
No surprise then,that as network marketing moves online and into a much more profitable era, baby boomers are at the forefront of the evolution.
It is probably just as well that this generation is such an adaptable bunch because the recession we are currently in did came at a difficult time for a lot of them.
The people of this generation are unarguably on average far more affluent than the generations that preceded them and most ot them were reasonably careful and thought that they had prepared more than adequately for their retirement and beyond.
The global recession that resulted in a massive and unprecedented fall in savings.
Anticipation of a leisurely old age living off the interest on savings has suddenly become more of a challenge.
A lot of this generation has found themselves having to rethink as they contemplate a financial future that is far from as cut and dried as they had hoped.
For some it has meant postponing their early retirement plans and staying in jobs if they are fortunate.
Many though, can't bear this thought and who can blame them? As a result they look around for something they can do that would be very different from the careers they have grown tired of over the years.
If possibly a lot of them are looking for a money earner that will allow the same or better lifestyle.
With costs rising everywhere they are finding home base opportunities.
Network marketing becomes very plausible.
There are learning curves involved ,however, there are online studies that can make network marketing a reality.
This generation has already shown itself to be nothing if not adaptable and though a lot of them have only used the computer when they could not avoid it, now they are willing to learn new skills as they are able to see the advantages of home based network marketing business.
As unfair as the current global recession has been on all of us,the baby boomer generation has the flexibility and innovation to turn it to their advantage.
They are embracing network marketing and for the most part will find a rosy financial reward for their efforts.